Reading, PA. – Music lovers of different demographics gathered at the 4th annual Music Business Forum that was held in Roessner Hall at Albright College on April 9, 2016. The all-day event was filled with speakers in the current music industry and performances featuring past Albright Idol winners.
The event started out with Brianna Cotugno, Music Licensing and Data Management Agent, who presented and related most to the students. Cotnugo is fresh out of college. She graduated last winter with a Bachelor in Music Business and Communications/Public Relations, working at Harry Fox Agency in New York, NY. She never thought she would be working in licensing. But she found that she really enjoys it. “Be confident!” she strongly advised the music industry students. It is something anyone will need to work in this field.
Colton Kayser, Promoter and Singer-writer, spoke about DIY Touring. He spoke about his experience as making it on your own without a record label supporting you.
Joe Giordano, Director of Marketing and Booking, works at the Santander Arena and Performing Arts Center. He talked about what considerations go into booking artists for large venues such as Santander Arena. “Don’t be shy! You can’t be in this industry!” as he ended his presentation with questions from the audience.
WXAC’s Mindy Cohen, took the audience on a journey through her personal life and how she came to love the radio. She even had a radio show in Switzerland! She then proudly spoke about the Broadcasting Excellence award that WXAC won.
After the four speakers, lunch was served! It was a great time for everyone to connect and recharge their energy. Past Albright Idol winners, Liz Eberwein, Andrea Marsac, and Savannah Peck performed, creating a nice ambience of background music. Colton Kayser performed with the help of AJ Merlino on a cajón to Kayser’s acoustic guitar playing. Kayser also taught the audience how he usually does his shows, from the way he interacts with his audience to how he promotes himself.
The lunch ended and AJ Merlino, Director of Music Industry Studies, CEO and touring musician, began his presentation about the value of altruism in the Music Industry.
Matt Christine, Marketing Coordinator and House Photographer, got his way into his profession by sneaking his camera into a concert! He currently works at the Santander Arena and Performing Arts Center. He stressed the importance of photography, web design, and engaging social media.
Anthony D’Amato, Artistic Director and Manager/Front Man of Remember Jones, went with the flow with his presentation. He casually talked to the audience about his experiences as an artist and the art of developing and promoting.
Gary Corbett, Session/Touring Musician and Songwriter, spoke about the artists he got to work with and how he won a Grammy award. He also talked about the changes in the music business.
The second to last event of the day was a Q&A panel. Curious students and others wanting to get into the music industry asked a broad range of questions. Among the audience was a pharmacist, who wanted to know the appropriate steps of getting their music out to the public. The panel answered everyone’s questions to the best of their knowledge.
The Forum ended at 5:30 P.M. with more time to network, relax with refreshments and enjoy the performance of Remember Jones afterward.
It was a day for students to have as much networking opportunities as they could to gain more knowledge about the music industry. This annual Music Business Forum will continue to grow bigger and better!
Photo credit: Lion Enterprises